I hope our September newsletter finds you all well after the Labor Day weekend. All 3 days weekends are deserved, but something about Labor Day makes you really reflect on a summer of hard work. Typically, we'd be seeing kids at school and life starting to slow down… and cooler weather. None of which seem to be happening. We continue to be thrown curve balls each and every day it seems.
Not all these curves are bad. With the change comes opportunity. Specifically, events and conferences going virtual. What is lost in networking and comradery is made up in accessibility. The BIG I Fall Leadership Conference has gone fully digital and is available for you and your team to attend free of charge. This is a great opportunity to attend the meetings and benefit from the material without leaving the comfort of your office (or home office). Here's how to learn more and register: FALL LEADERSHIP: LET's
Speaking of virtual, let's go digital for a second. It is as important as ever to have your digital presence dialed in. Due to COVID, door to door sales and networking have all but stopped making it incredibly difficult to acquire new clients. The best and most cost-effective form of marketing in today's climate is the internet. To capture these leads you need to be ranking well on GOOGLE and active with social media. I would highly recommend you Request your FREE agency digital marketing review today using the Trusted Choice Agents Resource Center, trustedchoice.com/agents. I have done this more than once and received great takeaways each time. Did I mention it was FREE to NIIA Members? Be sure to spend some time on the Trusted Choice website while you are there, it is full of member benefits you should be taking advantage of.
I want to end this month's note with a special shout out to our Industry Partners who were awarded with virtual plaques last week. You will see in the awards section of the newsletter that this too was different without the convention, but it was a lot of fun. We don't say it enough… THANK YOU to our Industry Partners and congratulations to the award winners of 2019/2020.