Trusted Choice®

Trusted Choice DirectoryAll NIIA members are also members of Trusted Choice,the national marketing brand created exclusively for Big “I” members to help consumers understand the value that an independent agent offers.  This is not a market access program but a brand that is designed to highlight the strengths of independent insurance agents:  Choice, Customization, and Advocacy.

Trusted Choice agencies benefit from the following:

  • Licensed use of the consumer tested logo and Pledge of Performance.
  • Exposure through national advertising and public relations campaigns.
  • Customizable advertising materials.
  • Inclusion on the online Agency Locator, so that consumers can find your agency when visiting Trusted Choice.

If your Agency has not already done so, please go to (then put in the link you have in the next paragraph that takes you into Trusted Choice Nevada) to register for Trusted Choice.”

You know the insurance marketplace, so your clients don’t have to.Thousands of Trusted Choice® independent insurance agents offer a broad selection of insurance and financial services. These agents are committed to treating their clients as people, not policies. Because a Trusted Choice®independent insurance agent has access to multiple insurance companies, they are able to offer competitive pricing, a broad choice of products, and valuable advocacy. Trusted Choice® agents don’t just say they will do these things. They put it in writing. Read our Pledge of Performance.